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  • Coaching & Consulting Website Design Agency

Coaching & consulting website design that turns visitors into paying clients

Your expertise is the product, and visitors judge it long before they book a call. A prospect weighing a high-ticket programme. A finance client checking you can be trusted with their money. An enterprise buyer sizing up your training. Your coaching or consulting website has to answer each of them on the same visit, and move the right ones to enquire.

  • Building coaching & consulting platforms since 2016
  • 250+ projects generating £276 million

Coaching & consulting brands building with Motivation

What we design for

Three things a coaching or consulting site has to get right

Proof before price

Your visitors decide if you're credible before they read a word. Client results, your track record, real outcomes: visible where it matters, not buried on a page nobody finds.

One site, many clients

1:1 clients, group members, corporate buyers, partners: they all land with different questions. Each one gets a clear path and a relevant answer, not a website that tries to convert everyone and converts nobody.

Sell the intangible

Your product is your expertise. Your site has to make it concrete and worth paying for, moving a browser to a booked call, without discounting the positioning that justifies your fee.

Why a specialist matters

A general agency will build you a coaching website. It won't understand why your best-fit clients never book.

In coaching and consulting, people don't buy on impulse. They research. They compare. They look for proof that your method works, that you are the real thing, and that someone like them got a result. A general agency treats that like any other purchase. A high-ticket, high-trust decision isn't.

Your site has to make an intangible — your thinking, your programme, your judgement — feel worth paying for, without cheapening it and without losing the premium positioning that justifies your fee. It has to speak to a 1:1 client, a group-programme member, a corporate buyer and a partner, each on the same visit, each with a different question.

We built the high-ticket platform behind a $10M recruitment-coaching brand, the enterprise training platform that won a $250k contract from an $8B customer, and a dual-experience platform for a financial-advice brand. That's the difference between a generalist and an agency that builds for experts every day.

7%organic conversion on a high-ticket coaching platform we built
$250kenterprise training contract won from an $8B customer
81%live engagement across a group coaching programme we built

What's included

Every coaching & consulting project, end to end.

We don't sell design or development without strategy or UX. Every project runs through the same six phases, each with a defined output and your sign-off before we complete.

Discover

Strategy & brand

You know your business. We work with you to define who you're really talking to, what makes you different, and what your site needs to achieve. Audience, positioning, messaging and conversion goals. Agreed before any build begins.

Define

UX & architecture

Your visitors shouldn't have to think. We map every page to a specific audience and intent: who lands here, what they need, and where they go next. The blueprint your platform is built from.

Develop

Build prototype

You see your site working before the creative phase begins. Live, clickable, testable. Walk through the journeys, give feedback, and refine the experience while changes are still fast. Every journey tested and refined before design begins.

Design

Creative & messaging

This is where your brand comes to life. Your visual identity, your content, your tone, applied to a proven UX structure, designed fluid on all devices. Reviewed against test conversion criteria.

Deliver

Test & launch

Nothing goes live until it works everywhere. Every journey tested, every device checked, migration handled, SEO audited. Your team gets the playbook and training to run the site from day one. Helpdesk support from the moment you launch.

Grow

Analyse & scale

Your site starts learning from real visitors on day one. We use that data to find what's converting, fix what isn't, and scale what works, with SEO, paid campaigns and AI agents. Optimal performance comes through refinement, not a one-off build.

Investment

What does a coaching or consulting website cost?

We publish our pricing so you know whether we're the right fit before committing to a conversation. Every project is scoped bespoke to your brand, built on strategic blueprints that have already delivered results.

Launch

from£15,000

For brands replacing a dated site or launching a new brand.

  • Discovery & strategy workshop
  • 3 blueprint templates
  • 5 bespoke designed pages
  • 1 lead acquisition funnel & automations
  • 1 conversion funnel & Stripe integration
  • CRM & email integration
  • Pre-launch SEO configuration
  • Onboarding playbook
Work with Motivation

Most popular

Growth

from£24,000

For established brands with active marketing that need a commercial engine.

  • Everything in Launch
  • 5 blueprint templates
  • 8 bespoke designed pages
  • 2 lead acquisition funnels & automations
  • Campaign landing or sales page
  • Advanced CRM & email integration
  • Dedicated project team
Work with Motivation

Scale

from£49,000

For complex builds, membership ecosystems and custom integrations.

  • Everything in Growth
  • 8 blueprint templates
  • 12 bespoke designed pages
  • Multiple audience journeys
  • Custom integrations & APIs
  • Autonomous agent configuration
Work with Motivation

Ongoing retainer

Post-launch support, new programme and offer pages, cohort and content updates, SEO improvements, A/B test builds and campaign landing pages. For coaching and consulting teams that need to move fast after launch.

Discuss a retainer

Prices in GBP, excluding VAT.

Fit check

We work with coaching & consulting brands. Not all of them. Deliberately.

Where you fit, where you don't, and the honest next step either way.

We're probably a good fit if…

  • You understand strategy is what makes or breaks the project.
  • You know AI is a tool, not a magic wand. No instant answers, no overnight results.
  • Conversion and clarity matter to you, and without credibility none of it lands.
  • You want a partner who's done this hundreds of times, not a budget operation.
  • You care what the site achieves commercially, not only how it looks.
  • You know your numbers, or want to, and treat proper tracking as non-negotiable.
  • You've got a proven offer and clients already enquiring or signing up. You're scaling, not starting.
  • You want to own your platform, not rent it. Run it in-house or hand it to us, with no lock-in.

Right idea, wrong stage

Not ready for a full build?

You've got a real offer — a programme, a mastermind, a consulting service — you just haven't proved it works or hit the numbers that prove it yet. We build the validation funnel to de-risk it within your budget, then add to it once it's scaling.


Straight talk

We're not for everyone.

  • You want a site that looks good but isn't built to convert.
  • You want bespoke, custom design on a template DIY budget.
  • You'd rather skip strategy and go straight to build.

Not sure yet? Start with the strategy and roadmap before committing to a build.

Build the plan

The team

The people who will work on your coaching & consulting project

One team. The people who scope your project are the people who build it.

  • Christopher Brisley Christopher Brisley CEO & Digital Strategist Sets the strategic direction and works directly with clients on conversion and customer experience.
  • Oksana Novozilova Oksana Novozilova Social Media & Communications 215,000+ YouTube subscribers. The voice behind the attraction marketing we run for clients.
  • Kate Baranenko Kate Baranenko UX & Marketing Strategy Communication strategy and funnel design. Shapes our marketing tactics and funnel automations.
  • Rita Kim Rita Kim UI/UX Design Turns custom design into experiences that actually convert. Works closely with the engineering team.
  • Tim Winter SEO & UX
  • George Young George Young Website Developer
  • Alice Steel Alice Steel Digital Marketing

Platform

Which platform is right for your coaching or consulting brand?

We build on two platforms and recommend whichever fits your audience and business model.

Most recommended for coaching & consulting brands

Cloudflare + Astro

The same framework used by Porsche, IKEA, Microsoft, OpenAI and even Webflow and Wix (we won't tell if you don't). Your site loads in milliseconds anywhere in the world. Fully custom, AI agent first platform, no feature ceiling. Client portals, cohort areas, application funnels and booking integrations when you need them.

Right for: Ambitious coaching and consulting brands with no limit to features or growth. Ready to scale a high-ticket programme, a mastermind or an enterprise offer? This is for you.

Getting started

Kajabi

An all-in-one hosted platform for courses, memberships and funnels. We're the world leader in building custom Kajabi, and you can self manage it all after, but not all features are possible.

Right for: Early stage coaches and consultants on a budget who want to test the market and manage the whole platform, with very little technical knowledge needed.

Integrations

We connect your coaching website to the tools your team already uses

Email & CRM

  • HubSpot
  • ActiveCampaign
  • Mailchimp
  • Klaviyo
  • Intercom
  • Kajabi

Optimisation

  • Google Analytics
  • Google Tag Manager
  • Google Ads
  • Cloudflare Web Analytics
  • Hotjar
  • Microsoft Clarity

Payments

  • Stripe
  • PayPal
  • GoCardless
  • Wise
  • WooCommerce

Platforms

  • Cloudflare Stream
  • Typeform
  • Zapier
  • Calendly

The people we've built for - in their own words.

Trusted by serious leaders

***** June 05, 2025

OH MY GOODNESS!!! It's a million times better!!! The new site looks amazing so far! Things have been going really well and we're still absolutely loving the site. Not having to worry about tech has freed us up so much to actually figure out our funnel.

Krista Kolodziejzyk, CEO ~ Dietitian Success Center - read the case study
***** Dec 10, 2025

Collaborative, strategic, and reliable. Chris and his team combine long-term thinking with strong execution, and their expertise shows in the results.

Jenn Welsh, CEO ~ GenuineShift - read the case study
***** Nov 17, 2025

One of the best decisions I've made for my brand. Working with Motivation expanded my vision. Sharp, thoughtful, organised - nothing slips through the cracks. They exceeded every expectation.

Ashley Woods, Founder ~ Time-Rich Recruiter - read the case study
***** Dec 9, 2025

Working with Motivation has been a great experience. The team was responsive and helpful, and strategy with Chris gave us a lot of ideas to implement. They made my website clean and functional, and adjustments were made very fast.

Mathieu Tremblay, Founder ~ JeJoueDeLaGuitare - read the case study
***** Nov 21, 2025

Motivation are very talented and the helpdesk are also super helpful.

Krissy Chin, Founder ~ Groworkspace
Caitlin Mitchel CEO ~ EBAcademics.com
- read the case study

*****

You guys absolutely freaking nailed it for us. You guys are the best, and I want to keep working with you forever. Thank you!
Lisa Vanderkwaak Founder ~ SpeakToTransform.com

*****

The results I got from Motivation proved that nothing is impossible when you are partnered with the right company.
Dan Taylor CEO ~ TaylorCapital.co.uk
- read the case study

*****

They are undoubtedly the "Go To Guys" for complex platform builds. They can make platforms do things most builders can't even imagine.

Questions

Everything you need to know about coaching & consulting website design

These are the questions we hear most from coaching, consulting and professional-services brands evaluating agencies. Answered directly, including when the answer is that we are not the right fit.

What does a coaching and consulting website design agency do?

We design and build websites specifically for coaches, consultants, financial advisers, professional-services firms and enterprise training brands. Strategy, UX, design and development, end to end. The difference from a general agency: we understand how to build credibility for an expertise-led offer and convert the right visitors into booked calls and enrolments.

How much does a coaching website cost in the UK?

Launch starts from £15,000: 5 bespoke pages, 3 blueprint templates. Growth from £24,000: 8 bespoke pages, 5 blueprint templates, 2 lead acquisition funnels. Scale from £49,000: 12 bespoke pages, 8 blueprint templates, custom integrations and APIs. Below £15,000 there is a fixed-scope validation build: a discovery workshop, one landing page, one funnel, Stripe and email automation.

Should a coach or consultant use Kajabi or a custom build?

Kajabi works when you need to get live fast and self manage a course, membership or funnel. A custom build on Cloudflare + Astro is the right move when conversion, brand differentiation, client portals, application funnels and AI capability matter commercially. We build on both and migrate brands from one to the other when they outgrow it.

How long does a coaching or consulting website project take?

8 to 16 weeks from kickoff to launch. Complex client portals, application funnels and integration-heavy projects extend that. We don't compress strategy or UX to hit a deadline, those are the phases where the commercial decisions are made.

What is the difference between a coaching website and a general business website?

A coaching or consulting purchase is high-trust and high-ticket, and the product is intangible: your thinking and your judgement. That means credibility is the first job, and the site usually has to speak to several audiences at once — 1:1 clients, group members, corporate buyers and partners — moving each toward the right next step. That's a structural challenge most general agencies don't design for.

Will my team be able to update the site without a developer?

On a Cloudflare + Astro build, updates, new pages and campaigns come to us and the people who built your site make the changes. On Kajabi it works the other way: the platform is built for self management, so your team can run programmes, cohorts and content themselves.

Do you work with coaches, consultants, advisers and enterprise training brands?

Yes. Our coaching and consulting work includes Time Rich Recruiter, a high-ticket coaching platform for a $10M recruitment brand; GenuineShift, an enterprise insurance-training platform that won a $250k contract from an $8B customer; LifeMap, a dual-experience platform for a financial-advice brand; Caitlin Marwaha, a personal-brand styling membership; and Side Hustle Accelerator, a seven-figure business-coaching funnel. See our pricing plans for a custom build; below them we offer a validation build for smaller budgets.

What results can I expect from a coaching website redesign?

We track enquiry rate, call-booking and enrolment conversion, engagement by audience, organic visibility and time to first contact. A well-structured site typically improves both the volume and quality of qualified enquiries within 90 days of launch.

Further reading

Coaching & consulting web design guides and resources

Practical guides on coaching and consulting website strategy, multi-audience design and what good looks like. These are in production and publish here as they go live.

Coaching website design: the complete guide

Pillar guide, in production

High-ticket coaching funnel design: a practical guide

Article, in production

Consulting and professional-services website design: a practical guide

Article, in production

Client portal and application funnel design for experts

Article, in production

Kajabi or custom: choosing a platform for a coaching brand

Article, in production

Coaching website examples from our portfolio

Portfolio overview

Speak with an expert

Ready to talk about what your coaching & consulting website needs to achieve?

Not what it needs to look like. Not which platform. What it needs to achieve commercially: trust, qualified enquiries, clients who book, and an offer that is clear to every audience that matters.