Kajabi HealthTech
Website
Merging WordPress and Kajabi into a single Nutrition Technology Hub — with intelligent search, dynamic data, and four membership tiers.
The Live Platform
Explore qina.tech, top to bottom
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A nutrition technology platform — not another membership template.
Standard Kajabi works for membership sites. It could not carry a B2B scientific data platform: no intelligent search across nutrition technologies, no dynamic data visualisations, no architecture for four membership tiers with complex access rules, and no B2B presence to support growth with major clients.
We repositioned Qina's brand and built a nutrition technology hub — an advanced research library, a custom membership portal with live data graphs, and evergreen funnels that move visitors from free to premium. The difference is not effort. It is automated systems.
Advanced research library: A search engine that filters nutrition technologies and brands by multiple scientific criteria.
Custom membership portal: Four distinct tiers with complex access rules and dynamic data graphs for every member.
Evergreen funnels: Segmented acquisition paths that carry visitors from free content to premium plans automatically.
Built for every screen: SEO- and AI-ready, responsive across every device and browser, driving organic growth.
The Build
Not Your Average Kajabi Setup
No confusion. No friction. Just intentional, conversion-led design.
A self-contained learning hub
The Member Portal elevates the standard Kajabi experience into a fully self-contained learning hub.
- All content loaded within the dashboard to eliminate extra tabs
- Enhanced Kajabi library with a unified, streamlined experience
- Custom elements for a fresh, engaging interface
- Serves multiple audience segments with clarity and impact
500+ resources, instantly findable
We restructured 500+ resources into a dynamic, searchable hub with smart filtering and personalised access by membership level.
- 11+ filter groups with more than 100 filters across topics and formats
- Advanced search for instant resource discovery
- Quick-access favourites for bookmarking key resources
- Smart permission rules tailored automatically by plan level
A waterfall content engine
A waterfall content strategy splits blog content by topic into dedicated public pages optimised for SEO and AI search.
- Topic-based hub pages with supporting posts that build authority
- Every post structured for high ranking with a clear hierarchy
- Content aligned with Qina's brand voice and positioning
- SEO- and AI-search ready for maximum organic discoverability
Four tiers, one evergreen funnel
Evergreen membership funnels take users from a free trial to enterprise, with pricing pages designed to convert.
- Elevate — for leaders, educators and communicators
- Explore — for business strategy, product and R&D
- Expert — custom licences, speaking and consulting
- Segmented acquisition paths across every tier
Fluid across every screen
A fluid, high-performance platform across all screen sizes and browsers.
- Launchpad-powered responsive system overcoming Kajabi limits
- Optimised layouts for mobile, tablet, desktop and large screens
- Fast-loading, properly sized assets that support SEO
- A consistent experience across every device
HealthTech Platform
More than a homepage — the foundation of a brand experience.
The entry point to Qina: clear hierarchy, focused messaging, and a call to action that guides users naturally — pain points identified, solution presented, trust formed.
The Results