Level up your electronic music production skills

Learn, Network & Get Signed on our Immersive 7-day Music Production Retreats for Serious Electronic Artists Who Want To Get Signed.

A mobile phone displaying the 'Mixmasters' website page interface with a dark theme. The website's slogan, 'Make Better Music & Get Signed!' is at the top. Below is a video thumbnail with a play button and a greeting message, as well as logos of music labels like 'Defected' and 'Armada Music.' To the left, a branded colour palette and stylized black-and-white photo of a man in sunglasses, a hat, and a leather jacket clapping his hands.

Mixmasters.net

Danny and the Mixmasters team of music industry power house experts help people play great music and get signed to a music label.

THE IDEA:

The idea was simple, execution not so much. Build a platform that comiines a powerful membership with hundreds of courses, their epic coaching accelerator and world leading Ibiza retreats.

BRAND MOTIVATED:

The team at Motivation designed and built a web-based experience that brought together everything that was great about electronic music. A free 4 step course on signup that demonstrated the power of planning and delivery and a beautifully designed Dashboard with 6 figure sales funnels. We designed an experience that provided that brought people together from all over the world.

TECHNOLOGY:

Funnel Design

Post-Discovery we created a simple Acquisition funnel into the free product and Dashboard.

Kajabi Development

We developed a sophisticated search engine using cutting edge front & backend coding.

Course Design

We designed & developed a powerful custom library & Dashboard for multiple membership levels.

THE RESULT

Level up your electronic music production skills

Learn, Network & Get Signed on our Immersive 7-day Music Production Retreats for Serious Electronic Artists Who Want To Get Signed.

Dashboard

Personalized Dashboards take user experience to the next level. The outdated standard Kajabi Library lacks flexibility and fails to provide any opportunities.

In contrast, our bespoke LaunchPAD website theme includes a built-in Dashboard that prioritizes member experience. With modern design, diverse tools, and intuitive navigation, we create exceptional platforms.

An Ipad displaying the 'Mixmasters' dashboard page interface with a dark theme.

Laptop, Ipad and mobile displaying the 'Mixmasters' different pages interface with a dark theme

Launchpad Design Optimised

The Mixmasters sales page is fully optimized for all screen sizes and browsers, spanning mobiles, tablets, laptops, desktops, and large screens. Additionally, we've made substantial enhancements to loading times across all devices.

Each asset is meticulously sized to boost SEO performance, strategically placed for a captivating and immersive experience on both mobile and desktop devices.

Website and sales page design

The homepage serves as the entrance to your website, offering a prime opportunity to showcase your brand. Our primary goal is to create an engaging narrative and visually stunning designs. Equally important is the ability to identify your target audience's pain points and provide immediate solutions through your value proposition. This approach builds upon the foundation established by the story.

A well-crafted homepage adheres to a structured format and includes a clear call to action. It allows you to connect with your target audience and initiate a meaningful relationship with them.

In this particular project, we utilised our renowned LaunchPAD sections to enhance its aesthetic appeal. However, it was the meticulous flow and strategic approach that truly elevated the outcome, resulting in a highly successful page.

A laptop screen displays the 'Mixmasters' home page in a well-organized design.

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Kajabi SEO Design & Development

The sales page design and copy were crafted with a strong emphasis on SEO. Leveraging Launchpad's potent Google integration, we guarantee optimal visibility on search engines during the Attract phase of the campaign.

Our site is strategically engineered to drive qualified leads and conversions, featuring a clean, SEO-focused page at the top of the Acquisition funnel. This exclusive design, powered by Launchpad, ensures an effective path to capturing valuable prospects.

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Sales and retreats page

Branding & Styles

Every design choice is infused with purpose, and our selection of a dark background, accompanied by purple elements and yellow for call-to-action (CTA) buttons on the Mixmasters sales page is no exception. Here's why we meticulously crafted this captivating colour scheme:

Unleashing Creativity in the Spotlight: A dark background sets the stage for an enchanting journey into the realm of electronic artistry;

Embracing the Spirit of Passion and Originality: Purple, the chosen color for elements, embodies the spirit of passion, imagination, and originality. It resonates with the creative minds of artists, symbolizing the boundless potential that Mixmasters offers to those seeking to make their mark in the music industry;

nstilling Confidence with Yellow CTAs: Yellow, a symbol of energy and enthusiasm, complements the dark backdrop and purple elements flawlessly. Placed strategically as CTAs, the vibrant yellow buttons encourage visitors to take that crucial step forward;

Enhancing Focus and Engagement: The seamless fusion of dark, purple, and yellow elements creates a visually engaging experience that captivates visitors' attention.

Meteor

The Meteor Product theme is our most advanced custom theme, elevating Kajabi products with incredible functionality. It instantly improves the user experience and pushes the boundaries of what Kajabi can do.

With features like favourites, custom welcome screens, advanced search, and post tabs, this theme has the power to greatly enhance the user journey and scale a business.

In fact, the Meteor product theme played a crucial role in this project, significantly impacting the user journey and contributing to higher conversion rates. By implementing this theme to a few products, we saw an influx of comments and unprecedented engagement. Sales skyrocketed, leading to remarkable growth for the brand.

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The Lead

The lead page is a powerful sales tool designed to attract potential clients looking to get signed.

It provides educational content through videos, addresses common pain points, and showcases testimonials and success stories to build trust and credibility.

By introducing the team and offering incentives for immediate action, such as signing up today, the page aims to convert visitors into customers. Clear pricing and a FAQ section further facilitate decision-making, making it easier for future clients to understand the process and benefits of working with your company.

Overall, the page effectively informs, engages, and persuades potential clients, driving conversions and generating business.

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